Grand Prairie, Texas, April 10, 2024—Republic National Distributing Company (RNDC) and Palm Bay International, one of the preeminent family-owned wine and spirits import operations in the United States, announced a strategic partnership effective May 1, 2024.
Notably, in honoring a 50-year legacy of leadership in the beverage alcohol space, President & CEO Marc D. Taub has brought together the Palm Bay International and Taub Family Selections operations, and their shared business infrastructure, to coexist under the single heritage name of Palm Bay International. Taub Family Selections will operate within this structure as a specialized division. This progression signifies a unified brand presence for the organization as it continues to champion the distinct intrinsic values of each respective portfolio through targeted selling approaches. It effectively takes the place of the “Taub Family Companies” umbrella name.
Additionally, Palm Bay has revealed a new visual identity designed by women-led international creative agency Chelsea & Co that reflects Palm Bay’s commitment to excellence, reverence for tradition, and drive to inspire a new generation of partners and stakeholders.
“We are looking forward to the expansion of our partnership with Palm Bay International, as they tap into our history of excellence in execution to drive new and innovative opportunities with their progressive portfolio,” said Nick Mehall, RNDC President and CEO. “Together, we are eager to elevate Palm Bay International’s iconic brands to new heights and broaden our reach.”
“We’re excited to expand our long-standing partnership with RNDC, said Marc D. Taub, Palm Bay International President & CEO. “Our organizations share incredible synergy in terms of mutual values, collaborative growth mindset, and a focus on operational excellence and prioritization at every level. We look forward to continuing to expand our reach and achieve our vision with the RNDC team as an integral component within our best-in-class network of distributor partners, many of whom we’ve had the honor of working with for generations. We’re committed to a smooth transition for our customers and partners.”
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About Republic National Distributing Company
As a top beverage alcohol distributor in the nation, RNDC’s national reach helps suppliers by building strategic relationships with on- and off-premise customers to elevate their brands and reach their target consumers. RNDC currently operates in the District of Columbia and 39 states across the United States. To learn more, visit www.rndc-usa.com or contact Kanchan Kinkade, Vice President, Corporate Communications at Kanchan.Achar@rndc-usa.com.
About Palm Bay International
Palm Bay International stands at a unique vantage point within the U.S. wine and spirits landscape, distinguished by masterful and timeless brand building, coupled with stewardship of one of the most comprehensive global fine wine portfolios available. Over four generations, they have proudly forged a reputation for delivering exceptional experiences to a diverse range of partners, customers, and stakeholders. To learn more, visit www.palmbay.com or contact Bethany Burke, Senior Vice President, Corporate Communications at bburke@palmbay.com.